Planning and organizing an event for many people can be challenging. How do you plan accordingly so that everyone is involved and engaged? Truth is, you just can’t really do that, especially with some of the biggest events. For event attendees, there used to be a once size fits all approach where what you planned met everyones expectations. Today, Paul Salinger of Oracle argues that the one-size-fits-all approach is going extinct. It’s now trending towards individual engagement that helps meet peoples expectations. Let’s take a look at 4 ways customize the event experience according to Bizbash.
Involve Attendees Actively
Mainly due to advancements in technology, attendees today require a different level of stimulation and interactivity. Salinger argues today that people are less willing to sit and listen to a PowerPoint presentation. Press and Analyst are important to a business so it’s important to let them interact and keep them engaged.
Approach Meeting Design Thoughtfully
Salinger stresses the significance of assembling a keen, inventive physical setup in which attendees have all the instruments and consolation they have to accomplish their own objectives for that face to face opportunity. For Oracle’s CX Cloud Conference, a large portion of the room had round tables instead of your typical classroom setup. This kind of setup encourages interaction and turns a meet into a meet with networking opportunities.
Events that include green initiatives as well as wellness initiatives add to the overall experience of a meeting. Some of these initiatives include cutting down on plastic bottled water, healthier food options, and allows walking to other meeting locations. It’s also an opportunity to help the bottom line of an event. For example, Oracle had a sponsor on hand with refillable water bottles which not only acted as a branded giveaway, but also kept attendees hydrated.
Seek Local Inspiration
In terms of finding a location, it’s not just about finding a cool neat spot. More thought is required for such planning. You want to play up the local environment and culture. If the great location just isn’t there to be had, make the dining events and meeting activities that much great to help supplement.